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Our Story

"The tourism industry worldwide has for years had the power to create an unassailable advantage in the war on poaching. It is time we redress the status quo and that starts with how we choose to book our holidays"

- Charlie Potter, Managing Director - For Rangers Adventures

how it started...

For Rangers founders, Sam Taylor (L) and Pete Newland (R) are passionate advocates for conservation in Kenya. They’ve been training wildlife rangers and working with endangered species for many years, giving them a deep understanding of the daily challenges faced by those on the ground.

They set up the For Rangers charity with the belief that by receiving welfare and support, rangers will be more invested in their work and better equipped to do their job. They will also be safer, as well as happier, and thus more effective in the fight against illegal poaching syndicates. By harnessing the economic power of the travel industry, the For Rangers team aims to greatly increase the proportion of profits being reinvested into Africa’s natural heritage before it is lost forever.

For Rangers founders Sam Taylor (L) and Pete Newland (R)

For Rangers founders Sam Taylor (L) and Pete Newland (R)

"Since 2003 more than 1,000 rangers have lost their lives protecting Africa's wildlife"

-Thin Green Line Foundation

safari against poaching...


Charlie photographing lion in Botswana whilst visiting camps and lodges.

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A de-horned rhino cow and her calf photographed by Charlie whilst on foot in Zimbabwe.

Sam met Charlie Potter in Kenya in 2013 whilst Charlie was working with Borana's horseback safari operation. During this period, Sam relocated 21 black rhino onto the conservancy their presence acted as a catalyst in the need for greater ranger support in the region and from where For Rangers was born.

Charlie returned to London that winter and later took up a career in travel, arranging safaris for his clients for firms such as Cox & Kings, Kuoni and Exodus Travels. Although born in the U.K. Charlie grew up near to the Kruger National Park in South Africa and as an adult visited much of southern and eastern Africa photographing wildlife (charliep_wildlife) and inspecting camps and lodges. 

5 years after their first encounter, a phone call between Sam and Charlie kickstarted the pair on an ambitious venture to create a UK-based tour operator that would commit a larger percentage of its profit into protecting the natural world than any other market competitor. The goal was (and still is...) to harness the financial power of tourism to provide greater support and security to the incredible people tasked with protecting Africa's most vulnerable species.



Going Above and Beyond... Literally!

Until the conception of For Rangers Adventures, the primary fundraising strategy of the charity had been based largely on donations in support of extreme endurance events. These have included participation in some of the world’s toughest ultra-marathons and summiting the highest peaks on earth. Undertaking such challenges has raised over $2.25m for wildlife rangers across Africa, as well as demonstrating our commitment to alleviate the hardships faced by those in the field. It has also provided a platform so their stories can be shared with the world.


So far, the For Rangers family have climbed Mt. Everest, Manaslu, Aconcagua and Mt. Blanc, as well as paddling the length of the Yukon, riding across Mongolia on horseback and cycling from Johannesburg to Nairobi. We’ve laced up our running shoes to complete epic traverses across Iceland, the Namibian desert and the Amazon jungle, as well as taking part in the infamous Marathon Des Sables. In 2021 Pete is planning to do the Arc to Arch triathlon and Sam will attempt a 700-mile self-supported horse expedition across Patagonia.

In partnership with Beyond the Ultimate and Save the Rhino International, we launched the For Rangers Ultra in 2018. This 230km race passes through Kenya’s premium ‘Big Five’ country, taking in the conservancies of Lewa, Borana, Ol Jogi and Ol Pejeta. 46 runners took part in the inaugural event and 68 in the second one, raising a combined total of almost £260,000. In 2019 a team of rangers representing the four rhino conservancies successfully completed the Ultra, something we hope will continue for future events.

Interested in participating in our 2021 For Rangers Ultra? Find out more here.